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Seems to me that a better place to start is for every chapter to have a contact in the local newspaper and the college paper. That's where 90% of coverage is.
Do it before there is a problem. Have someone in your chapter in charge of staying in touch. Be sure to let the papers know of all of the good things that go on. They may not all make the news, but at least someone on the editorial staff will know something good about you.
Good and ongoing public relations are imporant. Somewhere in the far distant past there are a number of thoughts from media types on a thread on Greek Chat. I wish I could remember which thread. Maybe someone could do a search.
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Fraternally,
DeltAlum
DTD
The above is the opinion of the poster which may or may not be based in known facts and does not necessarily reflect the views of Delta Tau Delta or Greek Chat -- but it might.
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