Quote:
Originally Posted by Kevin
I'm with Munchkin here. I don't think the PR is going to be that big a deal. Most people are fine with the fact that people aren't getting a windfall of money when they're just lucky to be alive. Especially since the airline was not only not negligent, it went above and beyond in making sure everyone survived.
You can talk about what could have happened, but none of that stuff did happen. The airline should only be liable to an extent for what did happen.
From a legal standpoint, I'm sure there's a nice little body of law on common carriers such as airlines and what sort of duty to pay they have with regard to these situations. They should pay whatever their liability at law is and not a penny more.
|
One thing that bothers me (admittedly, as an insurance law nerd) about the article is that they're confusing two different concepts. Making a claim on your own homeowner's policy for the loss/destruction of an item is a completely different thing than making a claim against someone else (like the airline) in a liability context. The article makes it seem like it's the same process, with the same timeline and same results. That's just not true.
As far as the PR aspect - I only worked in media/public relations for a few years, but from what I understand about crisis communications, a major aspect is the immediacy of the response; for example, if you did something wrong, make an apology quickly. Here, like Munchkin said, we're a few months out from that, so I'd think that they've exhausted their timeframe as far as approaching this from that crisis communications perspective.