View Single Post
  #5  
Old 01-07-2009, 10:39 AM
MysticCat MysticCat is offline
GreekChat Member
 
Join Date: May 2002
Location: A dark and very expensive forest
Posts: 12,737
Quote:
Originally Posted by cheerfulgreek View Post
To me, I always thought subliminal advertising or hidden messages embedded in ads, are considered to be a deceptive business practice by the Federal Trade Commission. The way I read into it, I thought the article was referring to the legal kind of "subliminal" persuasion that happens every day.
No. Subliminal means "existing or operating below the threshold of consciousness" or "Inadequate to produce conscious awareness but able to evoke a response." (Thanks, dictionary.com.) All the things you described are clearly things that are consciously perceived, even if they are not completely understood.

And it's not considered a deceptive trade practice by the FTC, at least not in any blanket sense.

Like PM_Mama00 said, what you described is just plain ol' marketing.
__________________
AMONG MEN HARMONY
1898
Reply With Quote