My daughter is an Alpha Delta Pi at the University of Alabama. I am considering opening a dress shop in Tusculoosa (near the University), which would cater to UA girls - targeting sorority girls. I hope to carry cute, affordable dresses along with greek merchandise. With all the different functions/occasions where sorority girls are required to wear specific dresses, I thought there would be a great need for this type store. I would appreciate any advice/opinions about my idea. Thank you.