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Old 05-19-2008, 06:12 PM
PeppyGPhiB PeppyGPhiB is offline
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Join Date: Aug 2006
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Quote:
Originally Posted by KSigkid View Post
I worked in public/media relations for a little over a year for a legal non-profit. My boss, who has worked in the industry for about 20-30 years, always said that the ability to write was the major thing for her. She and her friends would get resumes from people with PR degrees who couldn't put together a cover letter, let alone a news release. If you can write, and write well, I'd make that clear.

I found my past experience in journalism helpful, if for no other reason than it gave me perspective when pitching a story or even to local news outlets.
Yes, a PR pro MUST be a good writer. And not just any kind of writing, but news writing...see my note above about AP style. Unfortunately, I wouldn't believe it just because someone tells me he/she is a good writer...everyone seems to think he/she is a good writer!
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