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My fraternity used to host a scholarship pageant for women on campus. A large chunk of our funding came from local company sponsorships. We basically typed up a letter explaining what we were doing and requested donations in exchange for advertisements in the pageant's program. That worked out pretty well.
Large corporations (in my experience) are a different story. I requested the procedures for donations for Best Buy, and there were several steps necessary just to request an application for sponsorship. Their donations have to come from corporate, so it's a lot more difficult.
If you talk to your Greek Life or Student Activities advisor, they should be able to give you some tips. Good Luck!
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*does side bends and sit-ups*
*doesn't lose butt*
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