New (2007) Book on Greek Life: Inside Greek U.
A book review, an e-mailed Q & A with the author, and assorted comments can be seen at
http://www.insidehighered.com/news/2007/10/25/greek
I bought a copy a couple of weeks ago, and found it interesting. It isn't anti-Greek, although as the book review mentions, it may not completely please Greeks or college and university administrators.
The author, Alan De Santis, is a faculty member at the U. of Kentucky. There's a substantial amount of discussion of gender roles. A long bibliography indicates a degree of research considerably above that of, say,
Pledged. It's unlikely that
Inside Greek U. will ever be a runaway best-seller; not quite popular enough in style (still readable, though), and no big ad campaign behind it.
A mild caveat: when De Santis discusses "quota," he gives the impression (at least as I read it) that quota is set by the university or college. That's usually not true -- it's set by Panhellenic using formulas associated with the fairly new release figures method, or by some other math application.
Edited to add: Inside Greek U. has little to say about NPHC, multicultural, Latino/Latina, or Asian social fraternities or sororities. That's a limitation potential buyers / readers may want to be aware of.