[AOII Angel]

I want to harp on something mentioned earlier...campus reputation. I think this is one of the most important things to focus on to improve a chapter. KSUViolet06 touched on it a little. You have to make your chapter memorable. You don't have to be the chapter full of beauty queens to have a good rush. Find what your chapter is good at and ADVERTISE it. If your chapter is very involved in philanthropy activities, spread the word! If your campus gives chapter awards, fight for them! The problem with struggling chapters is that they often feel like they can't beat the "better groups" at their own game. Being pretty or popular doesn't make you good at organization, leadership, etc. Many of the top chapters have programs in place that members just have to follow to look good. Smaller chapters have to work harder. When the PNMs come through rush, they'll see the small chapter that wins all the awards or the small chapter that does so much for charity, or the small chapter with the great sisterhood rather than the small chapter full of nobodies who do nothing!