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Apparently UF chapters had this same problem. So much so that Panhellenic put a stop to the madness. In order to reduce the amount of contact between PNMs and actives, and also to prevent tarnshing the image of the Greek community as a whole, every active has to set their profile to private (friends only) from April through recruitment.
If an active's profile is not set to private, the chapter is fined. The chapters then hand the fines down to the active. As far as I know, this has worked well for us. I keep mine on private year round just for safety's sake (now that facebook is open to everyone).
You might try instating a fine, maybe $25 or so. This way you aren't forcing your sisters to clean up their profiles or change what they may feel is a personal expression, but you are protecting your chapter's image as a whole.
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