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Baird's categorizes them as "General Fraternities" rather than "social."
I like that phrase because it doesn't eliminate the social aspect from NPHC organizations, many of which are service or social action oriented.
It also embraces the (slightly) new approach to NIC fraternities which seem to be more about developing the total man.... mind, body, spirit....leadership, service, social graces.
"General" works for me.
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