[FirstAndFinest]

Get contact information for alums in your area from your HQ. Try a letter of introduction (doesn't have to be as formal as that sounds but its your opportunity to tell 'em you are not a senior sister!), hype some fun social event, give them your email/phone number to get involved - or put together a survey or just a simple response card/form. You can follow up with an Evite (if you're lucky enough to get e-addresses from HQ). Bring a digital camera and take pix! Then, post to your assoc's site - and email everyone who attended with a link to the pix. And thank them for coming!!