[JonoBN41]

Lynn,

Of all the Lambda Chis I've known, there is no one I respect and admire more than you for all you've done - and continue to do - for the fraternity. You are at once down-to-earth and professional, a fine line that is not easy to walk.

My comments, as brash as they were, were certainly not directed toward those alumni who contribute when asked, because it is obvious that their generosity is neither dependent upon an article written about them, nor in anticipation of one. Rather, it was in reference to those who are lauded despite the fact that they won't so much as agree to an interview, which begs the question why these stories are being written at all. Perhaps it is in the hopes that they will "come around", but there may be better ways of accomplishing the same objective, while leaving the magazine to its stated purpose.

The Cross & Crescent, at least formerly, was subtitled "an educational journal" but in its pared down online version has become more of a "lifestlyes of the rich and famous". As one brother commented, as much could be found at IMDB, and I would add US News and World Report.

It's not that I even object to such bios as much as the sheer lack of anything else that might possibly re-ignite the interest of alumni in a meaningful way. For example, each year brothers are awarded the Order of Merit. Their names are published, but no stories are written (other than videos shown at the General Assembly) delineating the conributions these brothers have made to the fraternity. Would it not be educational to share their experiences and dedication, perhaps inspiring others to increase their involvement in one way or another?

Would a more well-rounded view of the Fraternity not make your job just a little easier? People are more likely to give if they can see exactly where their money is going and whom it is helping. A few years ago a feature was written from the viewpoints of three undergraduates about a chapter that succeeded in pulling itself up from the ashes. I found that story candid, compelling, educational, cautionary, and inspiring. It was "about something".

Brothers should know that new alumni associations are being formed in half a dozen cities across the country. Just getting together for a few informal events can bring brothers who've been out of the loop back into the loop, which might benefit local chapters and the General Fraternity in the longer term. How about a feature story on both city and chapter alumni associations?

As you mentioned, brothers help in different ways, some with time, talent, and treasure. Some of these brothers could be highlighted in the magazine, not because they crave recognition, but because what they do within the fraternity is interesting and relevant. These are just a few ideas. There are many more.

In my opinion the Cross & Crescent currently lacks interest and imagination, and as our flagship publication, is a resource not being utilized to its full potential. As an editor (actually just a proof reader), I've seen unique stories reduced to a few sentences or shelved altogether. It's really a shame what our readers have missed.

A more balanced mix of reporting would benefit everyone - undergraduates, alumni, and the General Fraternity alike. Writing about someone is fine (in fact you'd make a fine subject yourself), but let's see if staff can also write about something.

Preferably something interesting that gives a broader view of who we are, with all our diversity of endeavor, with one common theme - Lambda Chi Alpha.

Yours in ZAX,
Jono