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Originally Posted by KLPDaisy
No, I believe companies market their products to the children's parents. No matter how much Ashley may want that new Barbie doll, she has neither the means nor the resources to get it. Her mother, however, does.
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However, in the great words of Bart & Lisa Simpson:
"Can we have a pool, Dad?
Can we have a pool, Dad?
Can we have a pool, Dad?
Can we have a pool, Dad?
Can we have a pool, Dad?
Can we have a pool, Dad?
Can we have a pool, Dad?"
Can be pretty effective, therefore, yes, I believe they do market directly to children.