Sorry to crash guys but...
One of the fraternities on our campus would sit on campus across the street from the two major bars on Fri. and Sat. nights and sell Papa Johns or Dominos pizzas. They got a deal from the pizza company and people really liked it because drunk food is fun and they didn't have to wait for delivery.(Actually for a Dominos guy would bring a stack of pizzas to campus and wander around and sell them to people.)
Just thought I'd share