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We have a 2-mile stretch of HWY on the busiest HWY in the state - for 'Adopt-a-Highway' cleanup. About 10,000 vehicles per day pass our 'Beta Theta Pi' sign on the HWY - can't get any better publicity than that.
Sounds like you're looking for a charity/fundraiser idea, right?
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I am a Man of Principle
BQP
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