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It is not vain or superficial to care about appearance. It does however, show that you take pride in yourself and your organization. One thing that is dangerous, especially to struggling organizations, is the idea that nothing else matters, because we have great bonds of sisterhood. Thats very important, but I hear such organizations constantly rationalize their poor performance on campus with phrases like that, or that "they don't wanna be the cookie cutter sorority or fraternity." Sorry, but to be good on your campus, you'll most likely need to do what other sororities are doing. I mean, it makes sense, what fraternity wants to hang out w/ girls who don't take care of themselves? I know good sororities don't want socials with fraternities that act in that manner. This goes beyond greek life as well, into getting a job, and the way society treats you in general. Start taking care of yourselves, clean up the problems, and start being exclusive in rush. Don't take just take girls because they're attractive, but don't just take them because they're nice either. I'd say take a mixture of both, but it needs to be a mix within each girl which will make the difference. Having a few cute girls and a bunch of "good personality" girls arent gonna make the difference.
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