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My campus has a somewhat structured recruitment for men, and completely structured for the women. The first day every man has to go to each chapter once and if I remember right there was some kind of "passport" that was stamped at each chapter. Then the next three days he can go where he pleases or where he has been invited. Over the summer the fraternities have events all over the state where they get to meet potential members, but no bids are handed out. A lot of the students I know have told me they were contacted because of degree program (AGR for example), or they knew someone from their home town and met people because of a sibling. However we're in the process of hiring a new greek advisor, and I have heard that men's recruitment is changing this year.
Of course I agree with 33girl that a combination of men's and women's recruitment styles would be a positive change, but it won't happen quickly. I also have some other opinions about my campus, but I'll save it for a more appropriate thread.
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