There is a previous thread that I started called "Alcohol-free Debate" that was last updated on March 2. It has some pretty good insights from several people, so you might want to check that out.
I graduated 5 years ago, and my chapter was forced to go alcohol-free the summer before my senior year. In a nutshell, I feel that it has not worked very well for the house. There have been a few small positive aspects, but too many negative ones that outweigh the positives. However, I have heard stories from other chapters who have seen benefits.
One of the biggest keys is how the decision to ban alcohol came about. If the guys in your chapter decide to do it on your own, or if your national decides to make the move gradually, it has a better chance of working. If your chapter is forced to go alcohol-free against its wishes like mine was, it's an uphill struggle.
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