Kappa Delta joins the Dove Campaign
 

Hey All!!

I just got a very exciting email today!!

Kappa Delta sorority has decided to join forces with Dove to help take part in their Real Beauty campaign. Kappa Delta's efforts with both the Girl Scout's of America and Prevent Child Abuse America has led them to joining Dove in an effort to help improve the self esteem or girls across the united states.


Dove is airing their new commercial during the super bowl. The article below is their press release and they mention their new involvement in Kappa Delta.

I am so happy, I have been a huge fan of the Dove campaign for real beauty and I am so proud that my organization is taking part in it. I'm hope this is a first step and other national sororities will join in this campaign and help bring an end to the underfed stereotypes that many young girls and older girls believe they need to achieve.
http://sev.prnewswire.com/advertisin...7012006-1.html

Is this the ad where they put a fat chick up and Dove talks about their cellulite cream?

-Rudey

SO EXCITED TO HEAR ABOUT THIS!

real classy.

As soon as I read the first post I thought "I'm sure Rudey will comment on this."

You're getting too predictable dude, you need to change it up a bit.

Yeah I didn't even bat an eye when I saw his response. I figured posts that actually mattered would come soon enough

Only because it's the Dove ad. I don't usually make fun of fat chicks. I love them and they love me. Actually I am pretty damn happy that I don't have to see it everywhere anymore.

-Rudey
--I'll mix it up a little more though in the future.

The Dove ads bother me because they're saying that different body types are beautiful, but buy our anti-cellulite cream so that your "different" body type will not have lumpy thighs. If they were just using this ad campaign to sell lotion so that your skin wouldn't be dry, that would be one thing, but they're using it to sell you a cream to make your thighs nice and smooth like the models in the retouched photos. If we can be proud of our less than perfect figures, why can't we be proud of our cellulite? (Not that I have any ;)

I don't want to take away from KD's participation in a worthwhile effort to make girls accept their bodies. I'm just saying that Dove should be consistent.

Well what is a mosturizing lotion for? to make your skin richer and softer and smoother it's just as cosmetic as cellulite cream, you don't see any model's with dry patches on their skin either. No matter what size of a women you are you want to make your body look and feel good. I have a sister who is a size three in the waist, but due to the size or her butt she has to buy pants a bigger size and have the waist taken in. She loves her butt and is proud of it but she still keeps it in shape. Just like you can have bigger thighs and be proud of them. Dove isn't condoning an unhealthly life style or saying "you shouldn't work out or eat healthy cause who cares you're beautiful." They're just trying to show that beauty does come in all shapes and sizes and you should love your body and take care of it, not despise it because it doesn't look like lindsay lohan's or whatever actress is currently on the anorexic track

I think this is a positive thing. I like those Dove commercials. Congrats to Kappa Delta!

I think http://www.fatchicksinpartyhats.com/ has a couple of the Dove women in all their glory.

-Rudey

^you're a buttwipe

I used to spend a lot of time in Brooklyn.

-Rudey
--And now you see the results :(

^*SMH* Lol. You win.

Rudey,

Don't you know "more bounce, to the ounce..."

You said you wanted game... Then what's your problem?

AKA_Monet
--Just think working with Dove and improving self esteem for girls is a wonderful thing. Good going Kappa Delta!

Hah! What I cant understand is why people dont mind Rudey's insults and such, but people had such a hissy fit over cashmoney and even deleted the recent thread on him. What a trip.

I think it just depends on WHO you piss off.

What insults?

Why don't you compare me and cashmoney?

In the army did you also like fake Pikes that weren't funny at all or was it only after you got out and decided to become obnoxious while giving conservatives a bad name?

-Rudey

You should have fought harder for your fake brother.

If you had he still would have been on this website giving your fraternity a bad name.

-Rudey

Isn't "moisturizing lotion" redundant, since the purpose of lotion is to moisturize?

Kind of like a popularity contest.

Not necessarily.

Cash had a tendency to post bigoted, hateful stuff...I think that's where the line was crossed.

First of all, I was never in the army. Second, I've ALWAYS been obnoxious, thanks. And third, I dont need to give anybody a bad name, you're doing a fine job all on your own.

If thats true, then fine, but I read ALOT of his stuff and I didnt see the biggotted part of it. I saw some stuff that was pretty close, and if somebody wore their emotions on their sleeve, then yeah, they were bound to get offended by it, but I took his comments with a grain of salt.

Do you have any idea how many hundres of his posts were deleted? A number of them were also moved to the mods corner. When someone posts that sort of stuff, it's not likely to stay in public view. Not to mention all the stuff under his previous dozen screennames

I'm in no way sticking up for Rudey, let me make that clear, as I have a number of beefs with him. You don't know if people have tried to have him banned, etc. But I wanted to point out that what's left of Craig has been massively cleaned up.

A bunch of Cash's posts didn't last more than an hour; he got off on some rants that were just out of control sometimes. The stuff that is left behind is pretty tame in comparison.

I will say that this site has gotten more consistent about deleting bigotry and moving suspect material to the mods corner.

No....I guess I dont...but the people (and I'm not referring to you, kddani, but whoever in general) who are getting upset that we (people like me who dont know the whole story) are asking questions, should have instead, explained it to us, the way you just have, instead of telling us that we're stupid (in a nutshell) for finding humor in his posts.

*editted before someone took somethign way out of context

I never fought for him. And how do you know he was a "fake" brother?

Can we get back on topic please???

You know that it just sickens me that this Kappa Delta-related thread is now all about one of the biggest poseurs ever exposed on GC.

The Real Beauty campaign is wonderful and congrats to the ladies of KD for joining this worthwhile venture!

THANK YOU!

And it should also be said that the Girl Scouts of America are part of this campaign as well. Read the press release for how the groups all tie in:

http://www.prnewswire.com/cgi-bin/st...4269116&EDATE=

About Campaign for Real Beauty
The Dove Campaign for Real Beauty is a global effort is intended to serve
as a starting point for societal change and act as a catalyst for widening the
definition and discussion of beauty. Employing various communication vehicles
-- advertising, http://www.campaignforealbeauty.com, interactive billboards,
panel discussions, and a Self-Esteem Fund -- the campaign invites women to
join in the discussion about beauty and share their views of it with women
around the world. The Campaign for Real Beauty supports the Dove mission: to
make women feel more beautiful every day by challenging today's stereotypical
view of beauty and inspiring women to take great care of themselves.

About the Dove Self-Esteem Fund
The Dove Self-Esteem Fund (DSEF) was established to raise the self-esteem
of girls and young women to make them feel more beautiful and confident every
day. The DSEF is part of the Dove Campaign for Real Beauty, a global effort
designed to widen today's stereotypical view of beauty. A global project, the
Fund consists of a network of local country initiatives linked in strategy and
direction by a global steering group. In each country, the DSEF supports a
specific charitable organization to help foster self-esteem.
In the U.S., the Fund supports uniquely ME!, a partnership with Girl
Scouts of the USA that helps build self-confidence in girls ages 8 to 17 with
educational resources and hands-on activities. In the United Kingdom and other
countries, the fund supports Body Talk, an educational program about body
image and self-esteem in schools.

About uniquely ME!
The uniquely ME! program was developed by Unilever (Dove's parent company)
and the Girl Scouts of the USA in 2002 to foster positive self-esteem among
adolescent and pre-adolescent girls ages eight-to-17 in the U.S. and Puerto
Rico, with a focus on girls in underprivileged communities. The Dove
Self-Esteem Fund, which supports initiatives that help educate and inspire
girls to embrace a wider definition of beauty, works through the Unilever
Foundation to sponsors uniquely ME!

About Dove
The Dove mission is to make women feel more beautiful every day by
challenging today's stereotypical view of beauty and inspiring women to take
great care of themselves. Dove, manufactured by Unilever, is the No. 1
personal wash brand nationwide. One in every three households uses a Dove
product(7), which includes beauty bars, body washes, face care, anti-
perspirant/deodorants, hair care and styling aids. Dove is available
nationwide in food, drug and mass outlet stores.

I don't want to take away from the congratulatory theme of this thread. But, I just want to ask for feedback on something:

These are all excellent ideas. I believe that women should take external and internal care of themselves and that wanting to be beautiful isn't a bad thing in moderation. :)

However, I have some issues with the Girl Scouts of America, in general. I know these programs are geared toward standards of beauty and the psychology behind it all. I just wonder if anyone has considered how all of this ties into gendered socialization and traditional gender roles. How much has the Girl Scouts changed in their practices? I haven't worked with them in 20 years. This can go along with a comment someone else made about people being proud of their cellulite. :)

You're disgusting. The Republican party has decided and we'd like for you to register as a Democrat. Thanks.

-Rudey

I love you. No matter how much you may dislike me Dani, I love you and will always love you. Please be kind to me for once :(

-Rudey

Ask some of your brothers on this website.

-Rudey
--Most fraternally and all

As for the topic of this thread, how often do fraternities team up with national corporations? I don't see it in the news often.

Kappa Deltas are beautiful with or without Dove lotion in my book!!! :)

-Rudey

I cannot agree more. Especially a certain moderator KD.