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I have been rounding up votes for AXO on my FB, keeping fingers crossed:)
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Despite the fact that I voted, I think the whole thing is just for show and a way to gather customer info. The rules clearly state that Lily reserves the right to choose the final sororities. I bet they've already made the prints and are just waiting to gather the loot.
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WE HAVE A WINNER! |
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Top 9 have been picked. I'm kind of surprised to see Tri Sigma on there, to be honest. We're not a big NPC and though we were founded in Virginia, I don't think of us as Southern or preppy (i.e. the vibe I get from Lilly Pulitzer clothes). But I guess in terms of number of initiates our inclusion makes sense. Here I made a list of NPC sororities with the highest to lowest number of initiates (as sourced by Wikipedia, obviously not the most reliable data set, but for a rough estimate it works):
Chi Omega- 300,000 Delta Delta Delta- 238,000 Kappa Kappa Gamma- 235,000 Kappa Delta- 230,000 Pi Beta Phi- 230,000 Delta Zeta- 222,000 Alpha Delta Pi- 215,000 Kappa Alpha Theta- 210,000 Alpha Chi Omega- 210,000+ Zeta Tau Alpha- 207,000 Delta Gamma- 178,788 Alpha Phi- 170,000+ Gamma Phi Beta- 170,000 Sigma Kappa- 156,000 Phi Mu- 150,000 Alpha Xi Delta- 150,000 Alpha Omicron Pi Alpha Gamma Delta- 145,000 Sigma Sigma Sigma- 100,000 Alpha Sigma Alpha- 67,000 Phi Sigma Sigma- 60,000 Delta Phi Epsilon- 55,000 Sigma Delta Tau- 40,000 Theta Phi Alpha- 20,000 Alpha Epsilon Phi Alpha Sigma Tau (Bold = sororities with prints already, underlined = in the top 9) Clearly, the trend seems to be that Lilly is producing their prints to the sororities with the largest number of initiates (i.e. the most potential buyers). If that is the case, Pi Beta Phi, Alpha Chi Omega, and Zeta Tau Alpha will be next if they choose 3. If they choose 6, it will also include Gamma Phi Beta, Sigma Kappa, and either Phi Mu or Alpha Xi Delta. That is, if they are going by numbers alone. I am sure the demographic of their typical buyer also comes to mind (i.e. more Southern, preppy audiences) which probably changed the results some. If this is the case I'm not sure if the smaller NPCs will ever get a print, simply because it might not be profitable enough for Lilly to take them on. After all that being said I am still kind of hoping for a Sigma print, only because I think it would be adorable and something I can wear more as I transition to working adult from college student. |
Well it looks like Lilly has broken my heart again :( I have a feeling that 5 groups will end up being chosen like last time, but that all groups will have prints eventually. Lots of companies make specially designed merchandise for all of the NPC groups, I think that Lilly is just spacing out their release dates so that they can also focus on non greek prints. I'll admit knowing that doesn't make any less impatient, especially since sororities without Lilly prints will soon be in the minority.
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As much as I do buy Lilly stuff (including my bedroom set, agenda, and iPhone case :D), I can't really see myself buying an AXO patterned Lilly item. I don't really wear sorority-related items any more. |
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That's an interesting list! I would have been substantially off if I were to have guessed the order. Other than knowing Chi Omega was the biggest, and being able to put several other sororities in approximate size to mine, I would have been quite a bit off with the top 10.
I think the Alpha Xi Delta colors and symbols would make a great Lilly print, but I'm guessing ZTA, Gamma Phi and Pi Phi get the nod this round. Maybe we need to have Betsey Johnson jump in for us and design something TOTALLY funky. |
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That being said, I'm shocked that Phi Mu does not have a print. I actually, when first listed then, went to put their name in bold but realized that I had too many, and then went to double check the Lilly page for the results. I just feel that Phi Mu has such a strong presence at those Southern schools where Lilly is popular that is would follow that they would get a print. And that their colors are so feminine and Lilly like. Ah well. I also wish there was a way to statistically compare living initiates, but I don't know if that info is available. Off to check. |
I would love to see a Sigma Kappa print, but I'm pretty sure if I get my wish, Lilly will bastardize Lavender and Maroon into Pepto Pink and Old Lady Lipstick Pink.
If I'm wrong, so much the better... but time will tell. |
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I bought the wristlet as a gift for the incoming CEO (she is a CA girl who loves all things Lilly, I know not why) and it was truly worse in real life than in the photos. However, she loves it, and that's all that matters, I suppose. |
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